Craftsmanship Marketing Campaign

In the ever-evolving landscape of home security, Banham has always stood as a symbol of quality and craftsmanship. This new locks campaign was designed to build on the core proposition of locks that are more than just security devices; they are symbols of quality and elegance.

Photography

Photoshoots at three separate UK manufacturing facilities were conducted to highlight craftsmanship and people behind the brand. Targeting both new and existing customers we highlighted British craftsmanship, designer finishes, convenience and a comprehensive service.

Project success metrics

Thanks to the diverse campaign deliverables including craft-oriented photography, redesigned landing page and home page slider as well as demand gen and social media advertising, the campaign received excellent feedback. Additionally the campaign significantly increased leads.